Merkle Inc.

Global data-driven performance marketing agency

Helps with

3rd Party Audience Providers


Flat Fee, Retainer or % of Media, With Minimum Spend Limit



Merkle is a global data-driven, technology-enabled performance marketing agency and the largest independent agency in the US for CRM, digital, and search. For nearly 30 years, Fortune 1000 companies and nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights. When combined with its strength in performance media, Merkle creates customer experiences that drive improved marketing performance and shareholder value. With more than 4,400 employees, Merkle is headquartered in Columbia, Maryland, with 28 offices around the world.

Customer strategy

Define your foundation informed by the data behind people, not by proxies.

Experience and personalization

Convert customers across channels with personalized, immersive user experiences.

Performance media

Increase awareness, engagement, and acquisition of customers through performance media and digital advertising.

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